PPC stands for pay-per-click, a model of internet marketing in which; advertisers pay a fee each time one of their ads is clicked. Basically, it’s a way of buying visits to your website, blog and article a rather than attempting to “earn” those visits organically.
Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine's and sponsored links when someone searches on a keyword that is related to the business offering. For example, if the bid is on the keyword “website design company”, so our ad would show up in the very top spot on the Google results page.
Social media, such as Facebook, LinkedIn, Twitter, are become integral part of today's life and a virtual meeting places for people across the world. However, social media are also centers where information, content and opinions about brands and products are shared. Here Social Media Optimization (SMO) is done with an aim to case the power of social media to promote businesses and brands. Website Drona’s SMO team uses targeted advertising campaigns and custom, optimized social media profiles to ensure that clients’ brands reach larger audience. Collective action via all social media brings a positive impact on website traffic.
Developing unique graphic designs for clients’ company’s profile.
Using community widgets for client websites.
Creating an influential advertising campaign on Facebook.
Preparing and planning creative content that can get FB users’ attention.
Supplying customer profiles with contact forms and best interactive elements.
By using tools such as stores, applications or quizzes.
